https://www.axeandkettle.com/blog daily 0.75 2026-02-25 https://www.axeandkettle.com/blog/white-paper-people-purpose monthly 0.5 2026-02-25 https://www.axeandkettle.com/blog/state-of-fashion-2026-heritage-identity-and-meaningful-customer-interactions monthly 0.5 2026-01-06 https://www.axeandkettle.com/blog/the-work-beneath-the-work-the-year-we-chose-the-hard-things monthly 0.5 2026-01-06 https://www.axeandkettle.com/blog/brand-collaborations-amp-the-epidemic-of-sameness monthly 0.5 2026-01-06 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/4a0ce08b-f2d3-434c-8778-02f379e1aaac/2.png Blog - Brand collaborations & ‘the epidemic of sameness’ - Make it stand out Bill Nighy for John Smedley https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/746c68e0-8583-4d5b-8f85-d894ef3db5a1/4.png Blog - Brand collaborations & ‘the epidemic of sameness’ - Make it stand out Details from Charvet for Chanel https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/04c627ea-2141-46f7-bf24-00da3f28ad32/6.png Blog - Brand collaborations & ‘the epidemic of sameness’ - Make it stand out The playful world of HAY X ASICS https://www.axeandkettle.com/blog/axe-amp-kettle-turns-six monthly 0.5 2025-12-11 https://www.axeandkettle.com/blog/discount-is-not-a-strategy-a-sale-is-not-a-strategy monthly 0.5 2025-12-03 https://www.axeandkettle.com/blog/what-really-makes-a-dtc-site-work-for-emerging-brands monthly 0.5 2025-12-03 https://www.axeandkettle.com/blog/recognising-unconscious-bias-lessons-from-dei-training monthly 0.5 2025-12-03 https://www.axeandkettle.com/blog/organic-search monthly 0.5 2025-10-22 https://www.axeandkettle.com/blog/paid-search-checklist-google-amp-performance-max monthly 0.5 2025-10-22 https://www.axeandkettle.com/blog/q4-luxury-marketing-checklist-paid-social monthly 0.5 2025-10-14 https://www.axeandkettle.com/blog/fashions-big-shift-how-eu-regulations-will-redefine-sustainability monthly 0.5 2025-10-14 https://www.axeandkettle.com/blog/reviving-icons-mulberrys-roxanne-and-the-new-formula-for-heritage-growth monthly 0.5 2025-10-14 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/03b49339-a0c2-4405-bd7b-b935fe2aa7c4/1758011686589.jpeg Blog - Reviving Icons: Mulberry’s Roxanne and the New Formula for Heritage Growth - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.axeandkettle.com/blog/vogue-business-on-the-future-of-fashion-week-amp-the-importance-of-brand-audits monthly 0.5 2025-10-14 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/c66e0f40-25c4-4d69-88ae-6825c110b3de/1758710103184.jpg Blog - Vogue Business on the Future of Fashion Week & The Importance of Brand Audits - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.axeandkettle.com/blog/latest-moves-in-marketing-through-a-luxury-lens-are-you-meta-verified-yet monthly 0.5 2025-10-14 https://www.axeandkettle.com/blog/jw-anderson-from-hype-to-high-performance monthly 0.5 2025-10-14 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/4a1f3594-3605-479b-81b9-910b48f415a2/KHcShv3b5AgmUtLaH8KYpM.jpg Blog - JW Anderson: From Hype to High Performance - Make it stand out JW Anderson SS25 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/dca917f7-d5b3-40a7-897c-bbf4b74a116f/VB-JW-ANDERSON-REACTION-JUL-25-story.webp Blog - JW Anderson: From Hype to High Performance - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.axeandkettle.com/blog/fashions-musical-chairs-why-it-matters-whos-in-the-room monthly 0.5 2025-10-14 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/2713dca4-c3ef-4208-b69e-276c779c98bc/f45f7c3b-54e3-4e09-bc36-ca109757a888.jpg Blog - Fashion’s Musical Chairs - Why It Matters Who’s in the Room - Make it stand out Jonathon Anderson recieving a standing ovation for his womenswear debut at Dior. https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/5665ece9-5552-43a6-b285-efec2d744810/bottega002-2025-09-27t162210z-1456897169-rc2f0hahvvmu-rtrmadp-3-fashion-milan-bottega-veneta.jpg Blog - Fashion’s Musical Chairs - Why It Matters Who’s in the Room - Make it stand out Louise Trotter takes a bow at the Bottega Veneta Spring-Summer 2026 show at Milan Fashion Week. https://www.axeandkettle.com/blog/66s0zg16bqjndb39acc96940hrpfg7 monthly 0.5 2025-10-14 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/538d7a87-e9b7-4368-aabd-a3059567e0ba/1.png Blog - How we helped Studio HÁM scale and supercharge growth with Shopify - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/b5adf529-c3ed-452e-bc7c-e875c45017ec/Ham_Interiors_The_Net_Loft_Project_15_1.jpg Blog - How we helped Studio HÁM scale and supercharge growth with Shopify - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.axeandkettle.com/blog/how-we-boosted-john-smedleys-seo-revenue-by-75-in-q4 monthly 0.5 2024-11-27 https://www.axeandkettle.com/blog/driving-year-end-growth-how-seo-can-boost-your-brand-in-q4 monthly 0.5 2024-11-27 https://www.axeandkettle.com/blog/the-axe-kettle-guide-to-making-an-impact-through-email-marketing-in-q4 monthly 0.5 2024-11-27 https://www.axeandkettle.com/blog/meta-pinterest-the-ak-guide-to-maximising-your-impact-for-q4 monthly 0.5 2024-11-27 https://www.axeandkettle.com/blog/paid-search-in-q4-everything-you-need-to-know-to-stay-ahead monthly 0.5 2024-11-27 https://www.axeandkettle.com/blog/how-to-check-your-data-across-different-platforms monthly 0.5 2024-11-27 https://www.axeandkettle.com/blog/google-analytics-4-has-replaced-universal-analytics monthly 0.5 2024-11-27 https://www.axeandkettle.com/blog/empowering-mums-and-redefining-flexibility-in-the-workplace-at-axe-amp-kettle monthly 0.5 2024-03-12 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/75806062-c3b5-4b38-95ae-c77c338bf3e3/2024-03-08+07_02_31.832%2B0000+%281%29.jpg Blog - Empowering Mums & Redefining Flexibility in the Workplace at Axe & Kettle - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/c803ff39-98a1-4de8-b831-1a85ce3da227/img_20240308_112444_275_720.jpg Blog - Empowering Mums & Redefining Flexibility in the Workplace at Axe & Kettle - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/b9a0ce36-cd45-41d9-b8b8-c0fa603010fa/img_20240308_112444_385.jpg Blog - Empowering Mums & Redefining Flexibility in the Workplace at Axe & Kettle - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.axeandkettle.com/blog/samantha-mortons-bafta-speech-amp-the-power-of-representation monthly 0.5 2024-03-12 https://www.axeandkettle.com/blog/email-sender-survival-guide-google-yahoos-2024-sender-updates-unpacked monthly 0.5 2024-11-06 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/41964879-fa27-4f6e-8bbc-c910fca30ff9/b0239-gmail-yahoo-new-policy-announcement-small.png Blog - Email Sender Survival Guide: Google & Yahoo's 2024 Sender Updates Unpacked - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.axeandkettle.com/blog/checklist-for-optimising-your-e-commerce-strategy monthly 0.5 2024-11-06 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/63935c75-4c5b-45c9-a899-c1a6a77dfd47/commerce-tips-2022.jpg Blog - Optimising Your E-commerce Strategy: A Q1 Checklist for Success - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/a97d134f-74ab-41aa-a336-d49e174b78b4/CRM.jpg Blog - Optimising Your E-commerce Strategy: A Q1 Checklist for Success - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.axeandkettle.com/blog/to-gen-z-food-is-the-new-luxury monthly 0.5 2023-07-19 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/67408793-2994-43f9-b691-921e2b99b1d5/Untitled+design+%281%29.png Blog - To Gen Z, food is the new luxury - Make it stand out Delli, via Vogue Business https://www.axeandkettle.com/blog/googles-2023-digital-marketing-trends monthly 0.5 2023-07-12 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/1cb81c10-0ee7-4d4b-b941-cbff51a1d2f5/012vSmQG4CpB5L405jwuSSY-16..v1612982777.jpg Blog - Google’s 2023 digital marketing trends - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.axeandkettle.com/blog/sustainability-and-storytelling-the-woolmark-company monthly 0.5 2023-07-19 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/6a893266-9832-4f05-a9e9-98f997449636/The_Woolmark_Company.png Blog - Sustainability & storytelling - The Woolmark Company - Make it stand out Wear Wool, Not Fossil Fuel, The Woolmark Company https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/45983f2b-f657-4dce-93ea-04351891f431/oil-2.jpg Blog - Sustainability & storytelling - The Woolmark Company - Make it stand out Wear Wool, Not Fossil Fuel, The Woolmark Company https://www.axeandkettle.com/blog/blog-post-distinctly-jacquemus monthly 0.5 2023-07-19 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/b4ec205c-623d-43f4-be36-1ddca674fa26/gettyimages-1502523065-6499dba06eb23.jpg Blog - Distinctly Jacquemus - Make it stand out Le Chou Chou, Pierre Suu https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/93171dbd-ae7b-41b6-b7d9-a8fa5c2121bd/jacquemus_lavande_-_cr__dit_arnold_jerocki_-_opt.jpg Blog - Distinctly Jacquemus - Make it stand out The Jacquemus show of the Spring-Summer 2020 season in Provence in the midst of lavender fields, Getty Images / Arnold Jerocki https://www.axeandkettle.com/blog/blog-post-talent-tips monthly 0.5 2023-07-19 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/8a856d67-7288-4653-a04d-2877198a90c7/Untitled+design.jpg Blog - 5 things you should always consider when choosing talent - Make it stand out Style Du Monde https://www.axeandkettle.com/blog/blog-post-brands-discord monthly 0.5 2023-07-19 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/3c2ebf63-3a6b-4b20-b0c8-08589683af46/box-Joural-baner.jpg Blog - How can brands use Discord? - Make it stand out Haeckels products, Haeckels https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/da0aa848-84ac-4ae6-b1c5-9823d0a3ffb3/com.discordapp.Discord-882599fca31a23ad38bd47db302b2a00.png Blog - How can brands use Discord? - Make it stand out Discord UI https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/fa9dd09e-76fc-42e6-b2b9-0109856fbae6/248372-thumb.jpg Blog - How can brands use Discord? - Make it stand out Gucci Vault on Discord https://www.axeandkettle.com/blog/blog-post-met-gala monthly 0.5 2023-07-19 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/a63b0c04-6f21-482b-88ba-c35ab2fefee5/TRU2430183_trans_NvBQzQNjv4Bq6x4k3Jp7MfYvOszZmHx21a6o6yLUDLvMWQ5s1BoiWMM.png Blog - The Met Gala: A Celebration of Fashion or Grotesque Show of Wealth? - Make it stand out Karl Lagerfeld: Nicolas Kantor / trunkarchive.co https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/0bdff19d-ecfe-4f15-9e59-8390075b828a/ca-times.brightspotcdn.jpg Blog - The Met Gala: A Celebration of Fashion or Grotesque Show of Wealth? - Make it stand out Mike Coppola / Getty images https://www.axeandkettle.com/blog/notes-on-greenwashing monthly 0.5 2023-07-19 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/8b307afb-75b9-4530-80a8-a478ab5ac7c1/TEXTILE-EXCHANGE-NEWS-APR23-VOGUEBUS_STORY.png Blog - Notes on greenwashing - Make it stand out Photo: Bloomberg via Getty Images https://www.axeandkettle.com/blog/the-truth-on-resale-sustainability-whats-real-and-whats-false monthly 0.5 2023-07-19 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/5bfa9260-afa1-4cc2-8163-cf9fc852f482/7W4FYQDHDFCG3DXZ72EARY3EZE.jpg Blog - The truth on resale sustainability: what’s real and what’s false? - Make it stand out Campaign imagery from Vestiaire Collective https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/c5886da9-7244-45a6-9efb-abfce11c0789/FTC-SUSTAINABILITY-APR23-VOGUEBUS_STORY.png Blog - The truth on resale sustainability: what’s real and what’s false? - Make it stand out Photo: Picture Alliance/Getty Images https://www.axeandkettle.com/blog/meet-amy-and-kelly monthly 0.5 2023-07-19 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/93e65db7-b6c8-4529-aee4-70d4cf7cb149/1685710522439.jpg Blog - Meet our founders, Amy & Kelly - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.axeandkettle.com/home daily 1.0 2026-01-22 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/f31f2a14-807c-434b-a8eb-c9a4609cc46f/00002-JW-Anderson-Spring-22-rtw-credit-Juergen-Teller.jpg Home https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/99b2e65a-79ea-42de-8571-c880497415f8/Screenshot+2022-12-30+at+10.24.04+13.18.49.png Home https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/34304dac-4b8d-4f5f-b6d0-5a0d7173f04c/Screenshot+2022-12-01+at+12.02.01.png Home https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/25d27765-c273-4608-85a7-865e035b962f/ERDEM_Spring_Summer_2026_-_Finale_2.webp Home https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/73ac17de-a7e1-457e-a5f5-7de2fa4be310/3974.webp Home https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/4b346fbe-5ea8-4e1b-bd3c-8b33f19b5abe/Matilda_Portrait_1000x.webp Home https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/c677845f-059a-4241-95f5-1692f8127316/9.png Home https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/2dfdb74d-4860-4da5-b9ab-8bc08f9dd822/10.png Home https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/abdcb5d4-08d2-406b-9b64-e4343dee2aae/12.png Home https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/720843d1-ad76-459a-af9c-fe99d9cbe342/2.png Home https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/b22134ca-1659-4e8c-b123-8d649be110e3/4.png Home https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/6d86b793-890e-4d74-8b6a-8d7c985643e1/8.png Home https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/3b9c053a-8500-405b-9b9b-926967474a3c/1.png Home https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/555f2d49-c99f-4a73-a09c-f75e95ecd21c/7.png Home https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/6328ef0d-8cb5-4ee2-92f1-db26a7f18cf8/landscape_haeckels.jpg Home - What makes us different? With decades of experience between us working in-house, the Axe & Kettle team know the luxury fashion and lifestyle space inside out. We've overcome the same challenges many businesses continue to face, and are equipped with the expertise needed to future-proof brands. https://www.axeandkettle.com/contact daily 0.75 2026-01-22 https://www.axeandkettle.com/about daily 0.75 2025-12-11 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/32a64ac6-5028-4379-a840-d314c8908c8c/Screenshot+2025-01-02+at+10.12.22.png About https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/c6ca66db-fd39-46f2-8e62-25bcd034eca7/unnamed.png About - Forward thinking, energetic & agile. We work with smaller brands, as well as larger established businesses and our process is open and transparent. https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/e8e8297c-bc05-4b79-9ef8-3af189778e84/jana-el-fahl-7Ciy6E0Na3M-unsplash.jpg About - Vision & beliefs As human beings and as a company we want to be able to give back and make a difference. We will do this by balancing professional and business success with corporate and social responsibility - responsibility to our planet, people and natural resources. This will be achieved through personal and collective change. Action as well as words. https://www.axeandkettle.com/privacy-policy daily 0.75 2025-10-23 https://www.axeandkettle.com/ethical-marketing-policy daily 0.75 2025-12-17 https://www.axeandkettle.com/meet-our-advisory-board daily 0.75 2025-12-17 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/1416b96b-3351-447c-b6ee-efc8dac18673/KATE___RHEA4082_2.jpg https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/b52a291d-eee7-4972-b58d-fecabbcbd56e/HEADSHOT_26.jpg https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/b8547ee0-57a1-4239-9ca0-fa4392fc2379/Copy_of_RA_STAFF_HEADSHOTS_%252825_of_39%2529.jpg https://www.axeandkettle.com/case-studies daily 0.75 2025-12-04 https://www.axeandkettle.com/case-studies/john-smedley monthly 0.5 2025-12-11 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/f0865efc-7546-4dc4-8167-2860587b5b86/12.png Case Studies - John Smedley https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/9325f1dc-325e-406c-98c5-5763b369c7de/13.png Case Studies - John Smedley https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/2e4d2ed0-d266-4512-937f-0c1fc0f6618c/14.png Case Studies - John Smedley https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/901e71c7-67b8-42d0-be49-6dbd2efeba43/15.png Case Studies - John Smedley https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/427e0618-4f76-42d0-bb18-3c88bce2e627/16.png Case Studies - John Smedley https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/d070f687-f9ad-479d-b14b-271c18ecf6a5/17.png Case Studies - John Smedley https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/07814bc3-f1b3-4e1b-a266-060f55c44b90/18.png Case Studies - John Smedley https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/37d083b0-afef-464b-a2b6-7fe3386160e7/19.png Case Studies - John Smedley https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/487c8628-6612-40c6-9767-ab026307c187/20.png Case Studies - John Smedley https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/b246077c-6bde-4e9c-9aca-3aca1a8a7243/21.png Case Studies - John Smedley https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/e28da0ed-65f0-4a7c-9073-17a18b1b3aca/Shot_01_164.jpg https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/fc3d00eb-0776-4ac3-bdc8-21895f166a11/AW20-John-Smedley-Campaign-Imagery-65-copy.png https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/c5e883d6-5ec4-4252-b9f2-ea8d42d77bfc/2018_john_smedley_icons_stand_collar.jpg https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/75949cff-4863-4856-9e2b-d6be1997ecca/094_0001186_R1_10_9.jpg https://www.axeandkettle.com/case-studies/studio-ham monthly 0.5 2025-12-11 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/12d0587f-b347-4f9b-8cb9-afc08bf08579/12.png Case Studies - Studio HÁM https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/a2031c48-de23-47b3-ae91-f68f1be917e1/13.png Case Studies - Studio HÁM https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/3201811e-d490-4bfb-8f15-4135f6850938/14.png Case Studies - Studio HÁM https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/7703d2a7-8757-4ee0-89f8-ca897fb37109/15.png Case Studies - Studio HÁM https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/1737987855700-Z5KJQ7WLZRMIFFLALOAA/4.png https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/78b4273f-19be-44b4-8e88-5785446d2b92/Ham_Interiors_The_Net_Loft_Project_15_1.jpg https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/1728903236115-IIHZO47JLDP73Y1SSG1L/all-artwork.jpg https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/23279bb9-5c7f-4269-989f-b11b8dc6f575/IMGP5326-2.jpg https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/f0f1f376-5225-4115-aa87-799a8af0cbf8/Group+6.jpg https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/77338c77-6d5d-43cf-9661-12db4a333153/Product+Page+Full+Screen+2.jpg https://www.axeandkettle.com/case-studies/dora-larsen monthly 0.5 2025-12-11 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/fa0b6371-7389-4858-8fa4-286c0e3498a0/12.png Case Studies - Dora Larsen https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/1fd4529e-b972-43bd-9db8-b0d3ddfc363a/13.png Case Studies - Dora Larsen https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/10d4a853-f188-49d4-bae0-a4c8de46bda9/14.png Case Studies - Dora Larsen https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/4efea11e-73bb-4564-8ff1-0c02657fd044/15.png Case Studies - Dora Larsen https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/599faab7-467d-410c-bf67-ad1bad1a5b65/16.png Case Studies - Dora Larsen https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/46a47ee6-dbd8-46a6-9e02-e1644d2e253b/Georgia-Larsen-Portrait.jpg https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/79421f8e-4ce2-4814-aaba-1e33d6a95c42/unnamed-1.jpg https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/f1138d4d-3a08-458a-a11c-cd5529fe0568/Screenshot+2023-06-14+at+14.45.54.png https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/dfc57c62-3c0f-42e5-9322-45740ab63d41/Screenshot+2023-06-14+at+14.46.17.png https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/877508b6-e7c5-4344-8dc7-3138e609a60c/unnamed.jpg https://www.axeandkettle.com/case-studies/aeron monthly 0.5 2025-12-11 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/3ba80a37-ca22-43ab-8efa-a65fc97d33b6/ESZTER-ARON-PORTRAIT.png https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/d031f4e9-6777-4a6f-9a43-424eb08d3d65/SS23-Copenhagen-Fashion-Week-Aeron-Backstage-40_1+14.21.19.png https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/62f7a667-ecba-413d-a843-7863f50ecf32/copenhagen-fashion-week-aeron-brand-image.png https://www.axeandkettle.com/case-studies/jw-anderson monthly 0.5 2025-12-11 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618511387030-5LI1E5QMVTQ2RY9S00A4/20140228_Trade+151_0046+1.jpg Case Studies - JW Anderson https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/be6c237b-a533-43df-9471-cbab51e9a747/md_JA.png https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/f9503719-2802-4b45-96a7-0add02fc8848/2cc4e382ca87f7c5aeff9c5e8df294d7c7-1-MONCLER-JW-ANDERSON-EDITORIAL-IMAGES-0.png https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/014ee325-5c7e-4477-8d8d-36d9a144da26/399814.jpg https://www.axeandkettle.com/case-studies/haeckels monthly 0.5 2025-12-11 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/39a0b25d-f870-4bd0-89d4-0a1f9c1a93e1/8.png Case Studies - Haeckels https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/25b5a87b-e985-442f-994e-1944821f1dd6/9.png Case Studies - Haeckels https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/45284d8a-eaef-4b7d-bf4d-c796338ad19f/10.png Case Studies - Haeckels https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/2cabb58c-f341-446e-85ca-b20eb872567c/11.png Case Studies - Haeckels https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/fe0fbed2-adbf-4961-94ff-d8ce91e1c10c/12.png Case Studies - Haeckels https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/5bfa08e5-8091-4194-abef-32830f16becc/dom-bridges-mr-and-mrs-smith-e1576773896926-1376x1032.jpg https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/d0b1a21e-963f-4822-bef3-4ebea9bb2c84/aiffYfYR2NEiFEB9KCiQoX.jpg https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/58ce5324-5f40-4c4f-8a1a-ab4229897720/1804_IMGN_LJC220714_HAECKELS_07_sRGB_F1.jpg https://www.axeandkettle.com/case-studies/glassette monthly 0.5 2025-12-11 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/d2eccf6e-2a73-4710-8420-99fde2811d5e/7.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/1640af1f-fb6a-4ea0-a8cb-639f611a0333/8.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/9cec5e46-4c1c-4f62-9062-440efe84226d/9.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/52d1bcb9-ec88-4687-a128-5e6040f30ed0/10.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/4af7e505-9e31-4d6b-a96f-c271e53dead3/11.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/f081ca72-a7d8-4f77-ad32-af4c4a5cf7f1/12.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/de513a99-8402-4539-8b36-d6e1e277bf11/13.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/7723353e-04d9-4e53-9d06-335e60e5a50d/14.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/6c1be50f-a9d2-4abe-be36-c7b177870702/15.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/196e5111-1284-4078-9f8d-7393af34ca3d/16.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/232df971-3e3a-47dd-9e67-bded25ae87f6/17.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/f0040c1e-3fdc-494a-9697-d6d5674873d9/18.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/daada021-04ae-42e9-b9b2-82eba52d256c/19.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/d8cf4c53-ce1f-4a1f-9600-8d1e15a0b9d6/20.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/7c2bf4d9-8821-4a1c-8027-68a1566e9df5/21.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/6baaf355-dde0-408a-8104-d397929e0e37/22.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/c227fbb2-a5b0-477e-a24f-d1904ec8b1bc/23.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/25d797aa-b613-4dc1-88aa-d8252e063bef/24.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/d0a6e4cc-4fb9-499d-b8ed-9aaea1c872c3/25.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/cbc75da4-1f68-4c3c-9f39-8735e00dfdc8/26.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/dc7b9ae1-0de9-4620-b00d-04fc7aa7c4de/27.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/c6aba8b6-11ee-438c-9b07-16cec0bf07b7/28.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/5f9fbefe-08e9-4f2e-9cb5-f10f0ef31fb6/Screenshot+2023-05-04+at+16.35.07.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/eed66dad-d844-460e-962a-a874cd9e4a1c/d969b17fa2bb--GLASSETTE-AK03-S01-141_700x800_crop_center%402x.png Case Studies - Glassette https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/0f57e346-e38d-472b-b853-33dfe5b17ea1/About_Page4_2x_1d87cef2-5641-4aa4-8fba-a364592b2271.jpg https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/ec15d798-3b6a-4978-b86b-6f405a4429b0/LAURA_JACKSON5209_trans_NvBQzQNjv4Bq5Ovn4yAycUS6qeGfzV5jyXmDtgwOjhoAmkgDnysPJ0E.png https://www.axeandkettle.com/case-studies/nanushka monthly 0.5 2025-12-11 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/c117265a-b5c0-4401-8791-815bf6d2112d/8.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/5db286f1-354f-45d8-82ad-7d5b3d923658/9.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/bf02f247-b6ca-4bfa-99cc-1aa31b231e7a/10.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/d4cb6ab9-4b5f-48fd-b9fa-46fc65b0a4d4/11.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/401b83ff-5e18-4dd0-b42b-0cb4f655066f/12.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/4355dceb-c0bc-414f-83f5-989867f334b3/14.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/c27c457b-f744-4893-b115-f703cd68c9c9/15.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/7b2c4dc9-cda3-4e79-b3da-c0add2babe9b/16.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/bfeacf29-ad53-44e3-84dd-91c227ff30f2/17.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/cc56bb23-f53f-4e67-b412-b45b7972924e/19.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/92bf1f0a-7642-4890-a62c-13aa2b7b37e7/20.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/321b9c76-6133-4d14-a17c-36998b80a148/21.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/72bf3e54-7bb9-4451-9a52-48deab29fd09/22.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/9d2c8fe6-2f82-4865-bda9-ca19388b6beb/13.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/1fc28f53-03bb-4f8c-a475-d1fdc55c51c2/14.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/2d5a2482-a9cc-427e-a1bd-c13c6b350375/15.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/cdbf0fe9-78df-4b16-83e8-b6048e8dcc35/16.jpg Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/95d72c9a-5127-465a-bba5-b657e86e0841/unnamed-2.webp Case Studies - Nanushka https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/a09fc1c8-a82e-4c40-bd7d-f3b780267350/49663bbfe569e3ea5ae1f27d74af7c76.png https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/01cb47a9-2a63-4eb9-95ce-12307f267007/932844aa132b351b1142907b5a18.png https://www.axeandkettle.com/case-studies/erdem monthly 0.5 2025-12-11 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/a2aaff0a-46c3-45a0-a033-79d9e2549508/1.png Case Studies - ERDEM https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/92eb6a04-b2be-44ba-a746-f6935ade90d8/2.png Case Studies - ERDEM https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/ccc7c1ef-2492-4f4b-bd03-8dc762c51946/3.png Case Studies - ERDEM https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/25d27765-c273-4608-85a7-865e035b962f/ERDEM_Spring_Summer_2026_-_Finale_2.webp Case Studies - ERDEM https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/1aac7b67-293b-4b6a-91a6-be014c08fe54/elluk-erdem-erinoconnor-4-6731fce137e52.jpg https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/0f5caf9d-8124-4331-bd5b-0204eb0eff41/559226782_18532974085003942_5012901768923467936_n.jpg https://www.axeandkettle.com/case-studies/matilda-goad monthly 0.5 2025-12-11 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/e9a40742-df84-437e-b8d3-ddc658d06f55/1.png Case Studies - Matilda Goad & Co. https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/57f2537c-7d0b-48b9-8063-d1ebbf3a1a32/2.png Case Studies - Matilda Goad & Co. https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/d581b8fe-e4e0-4f1d-ab04-66b0b047951d/3.png Case Studies - Matilda Goad & Co. https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/1b6f6c9e-84a7-48bc-96b5-e1ce554c3acf/4.png Case Studies - Matilda Goad & Co. https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/e8fe0bf3-1e1f-4542-a611-a7d74c92d9af/5.png Case Studies - Matilda Goad & Co. https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/1918fd07-304d-42dc-8fda-7ca2d4f445df/matildagoad_10820_244.webp Case Studies - Matilda Goad & Co. https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/4b346fbe-5ea8-4e1b-bd3c-8b33f19b5abe/Matilda_Portrait_1000x.webp https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/1309e082-2f78-4fd5-8582-1bedd79ef4bb/Cleathook.webp https://www.axeandkettle.com/case-studies/discotheque-fragrances monthly 0.5 2025-12-11 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/bb0f9bb2-7bb3-4852-8c06-307fc98dacb9/1.png Case Studies - Discothèque Fragrances https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/e07af810-94d5-4e9e-b56b-7c1a6baff744/2.png Case Studies - Discothèque Fragrances https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/4eb9a68b-112d-4918-9899-ac8af04d4407/3.png Case Studies - Discothèque Fragrances https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/95037b84-6163-4c3d-b65a-7afad80aa231/4.png Case Studies - Discothèque Fragrances https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/68677de7-269b-4b69-a632-2291a57571ba/5.png Case Studies - Discothèque Fragrances https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/0c7a0bef-1112-4062-b8d6-2d9491d79e95/discotheque-lifestyle-0-scaled.jpg Case Studies - Discothèque Fragrances https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/126d5dce-483e-40d2-852a-9c1041b48502/469574244_18007339436690492_9171006800783010794_n.jpg https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/65d60d83-1cf9-4531-9b3b-5a284b10e57d/tEQ5rTSQPVNxeVS4s7mdRC.jpg https://www.axeandkettle.com/case-studies/hair-by-sam-mcknight monthly 0.5 2025-12-11 https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/4fe01791-be3a-49a1-83e1-0cb2e7a96fb6/1.png Case Studies - Hair by Sam McKnight https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/0f3952c8-192e-46e8-aa69-078fbed7f955/2.png Case Studies - Hair by Sam McKnight https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/2e4e9e74-b1b8-4f42-a082-2e5c41c772a7/3.png Case Studies - Hair by Sam McKnight https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/61c02bf4-2931-4f14-990c-7c8ca9486a49/MECCA_JAN_WEB_-_SAM_MCKNIGHT_-_BRAND_PAGE_BANNER_4.webp Case Studies - Hair by Sam McKnight https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/001b7a7c-5086-494a-843d-8729107469df/g1i1_x620.webp https://images.squarespace-cdn.com/content/v1/5e7b17f9c479f649689a9d25/1979be42-11a6-4b43-8062-832c547a2460/brand-banner-sam-mcknight-skins.jpg